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Nurturing Creativity: The Role of Intuition in Design Careers


There's something truly heartwarming about witnessing my 7-year-old son effortlessly create intricate comics that are illustrated with cute and detailed art, plots that follow beginning middle and end adventure plot lines, and completely unique ideas.

As a creative designer myself, I've never sat down to teach him the ins and outs of comic book creation.I witness his creative flow, from the moment he puts pencil to paper, moving form one wiggling lined box to another, as if he can see the whole project allready formed in his mind, and all he has to do is get it out. I have not guided him with structure about how to lay out comic books, or how to plan out plots, or create unique characters, yet he just "does" it. Perhaps just from osmosis of living with a creative designer parent, he seems to just channel the key elements and skills, or perhaps as I believe the case may be, its something unique inside him, that is just waiting for expression. It's fascinating to consider how intuition and innate skills seem to manifest naturally in his work, raising thought-provoking questions about the necessity of traditional design education in today's information-saturated world.



The Information Age Dilemma In an era where information is readily accessible and education is highly valued, it's crucial to reflect on the impact of this abundance on creativity and innovation. While formal education can provide a solid foundation and technical expertise, the sheer volume of available information can sometimes hinder originality. According to a recent study, 67% of designers believe that too much emphasis on formal education stifles creative thinking and limits the potential for unique design solutions.

Unleashing the Power of Intuition in Design

Intuition, often described as a deep-rooted understanding or gut feeling, plays a vital role in design. It allows designers to tap into their own perspectives, ideas, and problem-solving approaches. Notable design pioneers like Milton Glaser and Paula Scher have emphasized the significance of intuition in their creative processes. Glaser once said, "Intuition will tell the thinking mind where to look next." It is this intangible quality that sets exceptional designers apart from the rest. There is a mystical quality to creative intuition that defies conventional teaching methods. Intuition allows designers to tap into their unique perspectives, ideas, and problem-solving approaches. It's the unquantifiable element that separates outstanding designers from the crowd. No amount of "how-to" books or degrees can replicate the inner guidance and instinct that drive success. Intuition is an intangible force that cannot be easily taught or measured.


Rethinking the Importance of Traditional Education While formal education can provide valuable technical skills, its relevance in an ever-evolving design industry is a subject of debate. The dynamic nature of design means that trends, technologies, and best practices can quickly become outdated. In fact, a recent survey revealed that 43% of graphic designers feel that their formal education did not adequately prepare them for the rapidly changing demands of the industry. This highlights the need for alternative paths to success in design careers.So, where should we be heading? How can we teach our children to be successful when many small businesses fail?


Rather than focusing solely on accumulating knowledge or adhering to a rigid path, we should encourage individuals to explore their passions and do what they love. Success lies in the journey of self-discovery, creative expression, and the intention behind one's work. By nurturing creativity, providing space for experimentation, and fostering an entrepreneurial mindset, we can empower designers to harness their intuition and create impactful design

Embracing Personal Exploration and Entrepreneurial Spirit Instead of solely relying on traditional education, we should encourage individuals to embark on a journey of self-discovery and creative exploration. This approach allows designers to develop their unique styles, push boundaries, and find their niche in the industry. Noteworthy designers like Jessica Walsh and Stefan Sagmeister have thrived by embracing personal projects and pursuing their passions. By cultivating an entrepreneurial spirit and embracing risks, designers can carve their own path to success.

Fostering a Supportive Creative Community Building a supportive creative community is essential for designers who choose non-traditional paths. Engaging with like-minded individuals, attending workshops and conferences, and seeking mentorship opportunities can provide valuable networking and learning experiences. Online platforms, such as Behance and Dribbble, offer spaces for designers to showcase their work, gain exposure, and connect with potential clients and collaborators.

In the midst of an information-driven society, the power of intuition and personal exploration in design careers should not be overlooked. While formal education provides a solid foundation, nurturing creativity and embracing personal expression are equally important. By encouraging designers to trust their instincts, take risks, and pursue their passions, we can foster a vibrant and resilient creative community. So, let us celebrate the magic of intuition and create a future where innovative design thrives beyond the confines of traditional education.

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